Understanding people across the globe. Helping clients make better business decisions.

Communities

As innovators in online insight communities for over twenty years, our award-winning suite of tools are designed for engaging and understanding the digital generation. Applying these tools to agile and immersive projects we deliver faster, deeper insights.

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Social Intelligence

We tap into spontaneous consumer activity to unearth insights from social data. Our social intelligence approach integrates search, listening and passive data collection to identify consumer sentiment, evaluate brands and understand audiences.

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Qualitative Excellence

Our centre for qualitative excellence, Spirit, blends online and offline qual methodologies from individual depth interviews and group discussions, to digital ethnography and pop up communities.

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Culture & Trends

Our Culture and Trends department deliver consumer-centred foresight, cultural understanding and semiotics via both standalone projects and through integration with primary research.

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A trusted partner

We deliver commercial consultancy and award-winning delivery for clients including:

Ask.
Listen.
Observe.